We have found that social media, influencers, logos on athlete equipment, and word of mouth from well-respected industry insiders are the best form of advertising for our business. Even though we bought ads in enthusiast publications Racer X, Dirt Bike magazine, Cycle News, Motocross Action magazine, Google, Instagram, and Facebook, these are expensive, in relative terms, and weren’t as beneficial as social media posts from people like Travis Pastrana, Ryan Dungey, Destry Abbott, Cody Webb, Andrew Short, Ryan Sipes, Colin Edwards, Kenda Tires, Taco Moto, Robbie Maddison, Grant Langston, Mark Kariya, Ken Faught, Zach Osborne, IMS, Kenda, Maxima, etc. Below are some examples that helped us reach an audience of approximately 30,000,000 during our first year, and we hope to expand on our network with this Second Offering.

Additionally, we elected to specifically target a group of investors that could help us leverage social media not only for our tours, but to also help cross-promote our investment group, individual investors, our investor’s personal companies, sponsors, media partners and more. The very structure of Speed & Sport Adventures is all about sales, marketing and promotion!